The Progression of UI/UX Designers to Product Designers

 

The description of the term product has undergone a drastic change in recent times. Previously, the term was just used to refer to a product typically sold in a retail shop. However, these days, it also includes digital products. For instance, you may consider apps as modern products. 

If a business wants to build superb products, it should focus on the design part, which is the most crucial attribute. Today, we are in a phase where the design of a product reigns supreme. The design gives a brand an edge over its competitors in the market. If you want to design a great product, it is imperative to enroll in one of the best UX UI design training institutes. 

Today, the design industry has transformed a lot, and the term design includes a variety of responsibilities under a single umbrella. These include UI designers, product designers, and UX designers.

However, all these roles have a common characteristic – they all design the way users interact with products. At the same time, each of them performs slightly distinct functions to achieve the same objective. 

User Experience Designer (UX Designer)

A UX designer mainly focuses on how a product feels. In other words, the aim is to make the user interaction as simple and efficient as possible. It is the job of UX designers to look at the design from a user’s perspective and resolve potential issues by:

• Creating interaction patterns and jotting down different user scenarios.
• Indulge in different types of testing and also engage in activities, such as eye-tracking, email surveys, A/B testing, usability-lab studies, and so on. 
• Creating the logic for a product and prototyping an interface

User Interface Designer (UI Designer)

On the other hand, UI designers are people who are mostly focused on the appearance of the product. These people are responsible for creating the final version of the product - the way end-users would see the final product. A UI designer designs each page or screen with which the end-users interact. They ensure that the user interface is robust enough to visually communicate the UX designer’s logic. 

Product Designer

It is a term used for describing a designer who is typically engaged in creating the feel and the look of the entire product. Several product designers regard themselves as designers designing experiences. It signifies that a product designer offers meaningful insights to UI and UX designers about how some features should function and how specific UI controls should appear. 

Unifying the Jobs of Developers and Designers 

Many organizations are trying to unify the functions of developers and designers in the process of development. It is an innovative way of developing products having two significant merits, which are as follows:

• Some methodologies trigger designers and developers to work cross-functionally and with wider opportunities or responsibilities. 
• As there is a larger collaborative environment today, the situation encourages team members to think out of the box.

Final Words

We can consider product design as the widening of design scope from simple user experience design to the holistic design of a product. The best products are developed by people with knowledge of the entire product. 

A UI/UX designer should aim for a natural progression to eventually become a product designer to create fantastic products. The latter can generate and process extra information for getting the best outcome. 

 

If you are keen to become a successful product designer someday, you should first gain experience in UI/UX design. Contact Design Boat, one of the reputed UX UI design institutes in India, to start your journey in design.